Great Ole - Think ECO
EN PL

OleOle!

Great Ole

OleOle! is the largest online store with electronics in Poland. The brand is known to e-commerce customers, but most customers mainly recognise the three largest electronics sales networks and decide to shop there.

That is the reason we have focused on the television campaign and introduction of a new hero: Great Ole, who arrives with Electronics at the Internet Price.The campaign results were in line with expectations: we increased not only the value and volume of sales, but also awareness of the brand in a very active media category. Therefore, our campaign will be continued and further developed.

Spot TV 30''

Scope of work

  • Brand strategy
  • Communication strategy
  • Creative idea
  • Media strategy
  • Production

Materials

  • Spots TV
  • Digital / mobile
  • Promotional subpage

Digital / Social

Spot 15''